The 10 best Google Fonts for print, web and mobile

Original Author: Aaron Kitney of Creativebloq GOOGLE FONTS MAKE LIFE EASIER FOR DESIGNERS AND DEVELOPERS, BUT HOW DO YOU FIND THE GOOD ONES? START WITH THIS ESSENTIAL LIST… Google Fonts make it

The Importance of Branding in your Marketing

Why did we create this guide? At Perpetual Media Group, we strongly believe that every successful business is built on the foundation of a solid brand. Once this is realized,

Why Your Marketing Needs to Include Your Company’s Story

Would you like to know how you can instantly connect and build trust with your audience, no matter what business you’re in? It has nothing to do with A/B testing

10 Advantages of Social Media Marketing for Your Business

Imagine spending as little as 6 hours a week in order to increase your business’s recognition, traffic, and sales with little to no cost. That’s right! About 90% of marketers

4 Reasons Why Blogging is Important for Your Business

There is some debate out there as to whether blogging is still relevant in today’s social media marketing environment. Regardless if you are a small business, or a multinational company,

Recognizing Brand Disruption

Every business and brand is unique. They all have their own processes, efficiencies, culture and values. The origins of many brands is traced back to providing a solution that didn’t

A Real Estate Online Marketing Showdown

The world of online marketing and advertising can be more confusing than a Rubix Cube (apologies for the frustrating ʼ80s throwback). Between SEO, SMM, PPC and other TLAs (Three-Letter Acronyms),

The Marketer’s Guide to Developing a Strong Corporate and Brand Identity

Chances are, if someone mentions GoPro, you think of a super-sturdy camera for the adventurous. Why’s that? Because GoPro has done a good job defining its brand. Great brands like

AVA Digital Awards Announces 2017 Winners!

FOR IMMEDIATE RELEASE AVA DIGITAL AWARDS ANNOUNCES 2017 WINNERS! Perpetual Media Group – Platinum Award for Corporate Image. DALLAS, TX – The AVA Digital Awards have announced winners in the

Why customer experiences need to be more human

Many brands in B2B marketing have been quick to embrace automation thanks to the acceleration of digital innovation over the past decade. But while automation has undoubtedly revolutionised the customer

5 trends modern marketers should embrace in 2017

For marketers, planning is in our DNA. So, as we review our campaign triumphs and tribulations of the past year, where do we need to focus in 2017? What improvements

10 Must-Dos for Sucessful B2B Lead Generation

Lead generation is the lifeblood of any business. Yet many companies struggle to capture, manage and convert meaningful leads for their business. Effective B2B lead generation requires strategic planning and

How to Build a Memorable Brand on Twitter

Imagine that you’re within 140 characters of connecting with a customer, prospect, or influencer. How can you afford not to reach out? We’re talking Twitter, of course: the 300-million strong

5 Keys for Better Collaboration Between Sales and Marketing

All business units are under increasing pressure to show the real value they provide to the organization, and marketing is no different. That means marketers are no Shaking handslonger being

5 Keys to Adopting Marketing Automation

When it comes to online marketing, there’s a lot to keep up with. What messages should you send via email? Who is interacting with your social media pages? What are

7 SUREFIRE TIPS FOR GENERATING WEBSITE LEADS

Generate a little business buzz with a few simple methods. A staple of your marketing strategy, lead generation can help stir up additional interest in your products and services. Companies